Increasing Campaign ROI with Conversational Marketing

Charm Bianchini

According to a study by Lead Connect, 81% of today’s buyers will not fill out your form. Not only that, but if you respond to a lead within five minutes you increase your conversion rate by 10x.

Join Drift’s Sr. Director of Demand Generation, Charm Bianchini to learn:

  • Leverage Conversational Marketing throughout all stages of your funnel
  • Use Conversational Marketing plays and best practices to improve the buyer experience and campaign metrics
  • Shorten your path to marketing generated pipeline

4 Lessons
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